Impression management for professionals and consultants
July 23, 2021
9:00 am - 4:00 pm
This course will be hosted online through Microsoft Teams Live Events. You will receive the course link and further instructions after registration.
Our expert team delivers 4 live sessions (July 23, 2021, 09.00am – 16.00pm). We will also provide a course booklet and readings which you can engage with at your own pace. You will receive a certificate and up to 10 CPD hours upon completion.
Impressions are formed in split seconds which can bias how people perceive you. William Shakespeare once said, “All the world’s a stage, and all men and women merely players”. If indeed the world’s a stage some 400 years ago, it is even truer today in the age of social media and 24/7 media cycle. This implies that professionals and consultants must constantly project a good image that communicates credibility, trustworthiness, and competence.
This course will show you how your looks, speech and action will affect your audience subconsciously. You will learn to decode biases in speakers and identify the (in)sincerity of communication in different contexts. We will provide storytelling techniques and a framework of how to use body language, gestures, and supporting props to quickly create rapport with your audience.
Designed for professionals, this one-day immersive course will broaden your understanding of interpersonal communication skills and help you to create lasting impressions.
Session 1: Understanding the dramaturgical perspective of social life
Importance of first impressions; Creating & managing positive impressions in the modern age; Heuristics & emotions in decision-making
Session 2: Identifying the (in)sincerity of communication
Linguistic features signalling deception; Deciphering body language & gestures; Supporting cues including attire & props
Session 3: How to be trustworthy
Neuroscience of trust; Untangling the concepts of trust, trustworthiness, expertise & credibility; Creating & maintaining cues of trustworthiness, and what we can(not) learn from politicians
Session 4: Create rapport before you consult
What is rapport? How to develop rapport quickly?; Using storytelling to create rapport during presentations & face-to-face interactions; Pre-empting & overcoming objections
Please contact our Education Consultant, Colin Wise, using the contact form below.