•  March 25, 2022
     9:00 am - 4:00 pm
  •  May 27, 2022
     9:00 am - 4:00 pm
  •  September 16, 2022
     9:00 am - 4:00 pm
  •  November 18, 2022
     9:00 am - 4:00 pm
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Chartered Accountants Australia and New Zealand Membership Discount

Members receive a 10% discount off the retail price. Please use CAANZ10 as discount code during the registrations checkout. You also must provide your membership number during registration.



This course will be hosted online through Microsoft Teams Webinars. You will receive the course link for the live session and further instructions by Email after registration and one week before the course date. We will also provide a course booklet and readings which you can engage with at your own pace. You will receive a certificate and up to 6 CPD hours upon completion. For the remainder of 2022, the course is scheduled to run on four different dates. Please register for the most suitable date.

Course Overview

Forward-looking audit practices need to consider the behavioural influences of decision makers. This is important in the light of recurring scandals like German Wirecard, UK Carillion, US Madoff Investment, and Australian Maliver.

Designed for accountancy professionals, this immersive course will help you develop new accountancy services alongside current audit practices. Through the lens of big data ranging from marketing communications (e.g. videos and social media) to website and e-commerce behaviours, you will learn how impressions can be misleading. Real company data and contemporary case studies will be discussed. Advanced topics taught include linguistic features of impression management, AI and machine learning, audit automation, process mining and data analytics to uncover abnormal behaviour.


This one-day immersive course covers four main topics:

Session 1: Implications of deception

In the first session, you will learn the dangers of first impressions. We will explain common red flags and signs of deception.

Session 2: Impression management

We will discuss strategies and techniques in impression management. Storytelling, influence and deceit detection will be covered.

Session 3: Identifying the (in)sincerity of communication in different contexts

In this session, we will discuss linguistic features signalling deception. You will also learn about deciphering body language, gestures, and the use of attire and props.

Session 4: Technologies for the new audit

In this last session, you will learn to complement traditional practices with behavioural data. This includes the use of artificial intelligence to reduce cognitive biases.


If you have any question, please contact our Education Consultant, Colin Wise (https://brainvalue.com.au/contact/).

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