IMPROVING DECISIONS
THROUGH BEHAVIOURAL SCIENCE
At Brain Value, we are driven to create value for our clients by providing a deeper understanding of human judgements, motivations and behaviour.
We employ a variety of biometric techniques coupled with big data analyses to uncover insights that can make a difference to your business. This allows us to provide higher-quality insights to you using immersive workshops and in-house trainings. In the process, you will develop a deeper understanding of what drives your customers.
Brain Value is also committed to develop innovative products and services. We use our expertise and technologies to operate your own in-house innovation laboratory. This will help you to innovate your business processes, products or services. In the process, you will develop greater agility in how new products and services can be developed which your customers will find valuable.
WE PROVIDE EDUCATION WORLDWIDE, CONNECTING BEHAVIOURAL SCIENCE WITH PROFESSIONALS FROM A WIDE RANGE OF DISCIPLINES
Brain Value provides training to companies who are interested in developing a deeper understanding of how behavioural sciences can be used to improve their businesses and decision-making. We develop in-house educational or training services for professionals in various industries.
The learning can take place online or in larger groups in seminars, workshops, and lectures. Our training strives to give participants an immersive experience using case studies, virtual reality, and team exercises so that they will get the best value in accelerating their learning.
Where applicable, our training will invite participants to get a hands-on experience with our experts and innovation research techniques to further deepen their understanding of behavioural sciences.
Our key educational courses are available in workshop-format throughout the year in various cities and online.
WE OFFER RESEARCH AND CONSULTING SERVICES USING ADVANCED BIOMETRIC METHODOLOGIES
Brain Value helps firms in their end-to-end scoping of issues. We design in-house research studies and execute them in a virtual reality lab or in the field. We analyse your data, apply best practices, generate insights and implement them through your own innovation hub.
This helps accelerate innovation and brings a freshness to your processes with a focus on understanding human and cognitive behaviours using a variety of biometric methodologies. These include advanced technologies to examine visual attention and individual perception (eye-tracking), emotional valence (facial expression analysis), emotional arousal and stress levels (Galvanic Skin Response – GSR), and attentional, cognitive, emotional processing and learning (EEG).
Coupling behavioural data with AI provides fertile ground for improving decisions. Using behavioural data, we develop AI technologies to transform business processes. This will improve the next generation of your service delivery. No matter whether the application is in finance, accounting, marketing or communications, human-centric AI solutions will resonate better with your customers. With the core AI technologies of natural language, machine learning, and computer vision, decisions can be made more soundly without drowning in the vast amount of data.
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